The patient experience in Health 4.0
When we talk about Health 4.0, images of surgeries performed by robots, remote procedures, high-tech imaging equipment, and so on almost always come to mind. This is a reality that is truly changing healthcare treatments.
But that’s not all that’s related to the patient experience when they need medical care. Nor is it the only thing that concerns managers of hospitals, clinics and health units.
Healthcare services are much more comprehensive, going beyond medical procedures, and have a very important role in the patient experience and the results of hospital management.
We will see in the next topics how Health 4.0 also advances in these issues.
Health 4.0 beyond medical issues
The futuristic scenario of medical treatments being performed by machines, with automation, artificial intelligence and a lot of technology, seems closer than ever. Good for us, who can count on all this progress for the benefit of our health.
However, this is just a part of a patient's journey when they need care. He is admitted to a hospital, for example, and requires hotel and hospitality care, nursing and support from family members during hospitalization.
This is, in fact, the majority of your routine during this period. That is why it is so important to also advance in the digital transformation of health and assistance services. They are the ones that have an immediate impact on the perception of the patient and their family members and, consequently, reverberate in the management KPIs of hospitals and clinics.
And what can be done to advance Health 4.0 in these issues? That's what we'll show you next.
Technology and user experience
User Experience (UX) refers to everything people experience when using a service. It is the result of all the actions they perform and the responses they get, resulting in some perception.
We have known for generations how important this is for customer loyalty. After all, dissatisfaction is the exit door and the point of no return for people to a business. Therefore, investing in UX, whatever the service, has become a trend.
UX, in turn, can be a great source of data for analyzing the details of a business, generating information for creating insights, developing procedures, and correcting errors. Now imagine this being done on a large scale and controlled by artificial intelligence.
We then have a scenario in which technology supports hospital management, helping to improve processes and bringing two immediate benefits: cost control and increase NPS.
And how can this be done? In many ways, there are no limits. But below we bring some practical examples of application of the Digitalization platform for communication between patients and departments in hospitals and clinics to improve user experience and advance management.
· Assistance Communication –Calling a nursing professional when a patient wants an extra blanket is an event that triggers a lot of confusion. Nurses are not responsible for controlling and meeting hotel or hospitality demands. This leads to a diversion of functions and a loss of time and efficiency in the process. With better digitalization of the process, the demand is directed to the corresponding sector, which will follow up on the care. This applies to nursing, nutrition, hotel and maintenance, for example.
· Traceability of inpatient orders – What happened to the patient's meal? The delay can be understood with traceability, with real-time visibility of operations from software and data. It is possible to track demands and make sure they arrive at their destination on time.
· Digitizing assessments while the patient is still hospitalized – The use of digital communication solutions in beds allows patients to evaluate hospital services on a daily basis, and thus makes it possible for the hospital to reverse possible low evaluations even before they leave.
All of these are not just conveniences that delight people. The database created creates a rich platform for understanding bottlenecks and identifying opportunities for change and improvement.
This is how hospital management is advancing with Health 4.0: Delivering a superior user experience to increase your NPS and overall business results.
And we at Hoobox provide full support for this process, creating and implementing technologies developed for the healthcare sector.
